THE S.A.M. PHILOSOPHY
Simple-Advice Marketing is a small firm with low overhead and high expectations. While larger agencies amass a staff of young enthusiasts to handle multiple accounts at inflated billing rates, SAM focuses on serving the needs of a group of chosen clients through the hands-on expertise of an industry veteran.
Accuracy and thoroughness
Molly is a perfectionist, with training in print and online journalism,
business communications, public relations and marketing. All that is
accompanied by a decades-long obsession with media and technology,
whether they're old, new or pending.
About the billing rate
Thanks to its structure and capabilities, SAM
can avoid charging you rates that cover pure
overhead. With SAM, there is:
— no commercial real estate to subsidize
— no staff training to support
— no use-or-lose retainer to devote
No project is too small, and large projects are managed
using additional resources that operate on the same principles as SAM.
Filling you in
Nothing is more irksome than wondering the status
of a project under way. It's critical to return calls
and e-mails and update you regularly on the status of things.
And, SAM works with the goal of putting the project ball back
in your court as soon as the work is done so you stay in control.
One more thing
SAM relies quite a bit on word-of-mouth marketing. Its reputation
is its best advertising, and the work reflects that understanding.